어제 애플 2014 이벤트에서 최대의 혁신은 U2라고 농담/비아냥거렸는데, 오늘 보니 그게 그냥 비아냥이 아니었던 것 같아 보인다는게 반전:
U2 음악을 iTunes에 공짜로 뿌리는데 애플이 쓴 돈이 자그마치 1억달러(약 1천억원), 애플이 보유하고 있는 현금의 0.06% (Apple Is Spending Up To $100 Million On That U2 Album Nobody Wants Or Likes). 근데, 오늘 나온 뉴스에 따르면 지금껏 사용되었던 MP3와는 전혀 다른 뭔가를 애플과 U2가 꾸미고 있다는:
“We’re working on other things as well with Apple that have to do with how music is heard and innovation, with [iTunes VP of content] Robert Kondrk leading that charge. There’s a lot of things still to come that are really interesting. The band really wants people to engage with albums, they want them to support the art form of artwork and lyrics and video content and just get into their music in a much different way than an MP3 file. This is a long relationship.” (U2 manager hints at new album format in … [visit site to read more]
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